Home » football
andrewomalley10@gmail.com'

Football is one of the most popular sports in Kenya today. Everything from the Kenyan Premier League to the Africa Cup of Nations captures the interest of locals. To add even further excitement, people like to place bets on the games. This article will look at the leading football betting sites in Kenya. We will explore the best free bets and bonus offers and those platforms that support the use of Kenya Shilling and popular local payment methods.   

  • All

100% up to 15,000 KSH

26/05/21

100% up to 15,000 KSH

  • Variety of ongoing promotions
  • Attractive welcome bonus
  • Excellent bookie for live betting
9.7
Collect Bonus
0
Only one 100% first deposit bonus per customer. The minimum deposit required to get the bonus is 100 KES. If the bonus is credited to the bonus account for sports betting, the wagering requirement will be 5x the bonus amount in accumulator bets. Each accumulator bet must contain at least three selections.

100% Up To 11,200 KSh

19/10/21

100% Up To 11,200 KSh

  • Generous welcome bonus
  • 30+ sports available
  • Kenyan Shillings accepted
9.7
Collect Bonus
0
A customer is entitled to only one bonus. The minimum required deposit to activate the bonus is 129 KSH. Wager 5 times the bonus amount in accumulator bets. Each accumulator bet must contain 3 or more events. At least 3 of the events included in an accumulator must have odds of 1.40 or higher.

50% up to 5,000 KSh

26/05/21

50% up to 5,000 KSh

  • Fantastic sports coverage
  • Dedicated Esports betting platform
  • Leading bookie for football betting
9.7
Collect Bonus
0
On your first deposit at Betway, we'll give you a 50% deposit bonus up to KSh 5,000 awarded as a Free Bet. This bonus only requires 3x playthrough at odds of 3 or higher on Sports and Jackpots.

50% Extra Winnings on Multiples

19/10/21

50% Extra Winnings on Multiples

  • Many payment methods available
  • Cash out feature on selected markets
  • 24/7 customer service
9.4
Collect Bonus
0
Will pay you up to 50% extra in cash on your winning multibet. All games selected must have a minimum amount of 1.5 (1.5 Odds per Game/match selection). Bonus Starts from a multibet of 5 or more games.

Up to 50% Extra Winnings on Acca Bets

26/05/21

Up to 50% Extra Winnings on Acca Bets

  • Aesthetically pleasing platform
  • 24/7 customer support
  • Excellent mobile betting app
9.3
Collect Bonus
0
The Operator of this website, is licensed and regulated by the Betting Control and Licensing Board under License number BK 0000205.

150% up to 450 KSH

26/05/21

150% up to 450 KSH

  • Easy to use mobile app
  • Variety of payment methods available
  • Four level VIP Club
9.2
Collect Bonus
0
Make a deposit of at least KSH 100 or more to receive the bonus. Bonus is for new Dafabet Kenya customer accounts only. The minimum deposit is KES 100.

No deposit bonus worth 30 KSh

26/05/21

No deposit bonus worth 30 KSh

  • Large collection of sporting events covered
  • Simple but effective design
  • Telephone support available
9.6
Collect Bonus
0
Kareco Holdings Limited, Plot No. LR 209/2167, Crescent Lane, Parklands, Kenya operates the OdiBets brand and authorized and regulated by the BCLB (Betting Control and Licensing Board) under the Betting, Lotteries and Gaming Act, Cap 131, Laws of Kenya under License No. 0000116.

200% up to 20,000 KSh

26/05/21

200% up to 20,000 KSh

  • Excellent platform for football betting
  • Appealing welcome bonus
  • Large number of payment methods
9.4
Collect Bonus
0
The bonus amount must be wagered 12 times in accumulator bets. Each accumulator bet must include a minimum of 3 events. At least 3 of the events included in an accumulator must have odds of 2.1 or higher. The minimum required deposit to activate the bonus is 200 KES.

Risk-Free Bet up to 1,000 KSh

19/10/21

Risk-Free Bet up to 1,000 KSh

  • Pick 6 football prediction game
  • Betting app available
  • 20+ sports to choose from
9.3
Collect Bonus
0
Free Bets have an expiry date of 1 week, minimum odds for single bet 1.3 for accumulator also 1.3 on each game. Customer will be able to place a bet on any sports and use the free bet to play only 1 bet with the money granted.

How We Rank the Best Football Betting Sites 

As there are so many high-quality sports betting sites available to bettors in Kenya today, it can be hard to narrow down the options. With a lot of different variables going into making a good football betting site, it can be hard for people to know where to start.

We have done most of the hard work for you, analyzing and testing each betting platform to ultimately figure out which sites come out on top. Here is a look at the main criteria our team of experts used when analyzing the best football betting sites:

  • Safety
    Before looking at anything else, we need to make sure that a given betting site is legitimate and safe to use. The last thing you want to happen is to deal with an operator that is shady and is not subject to any regulatory oversight. We only consider licensed betting sites that utilize proper security protocols to protect players’ sensitive information and money. The likes of SportPesa have a local license that provides a level of trust to Kenyan bettors.
  • Football Betting Markets
    As your main focus is on football betting, it makes sense to next check to see the strength of the operator’s football betting offering. Make sure that your favorite competitions are covered, as well as looking to see the range of different markets for both pre-game and in-play betting. Betway has one of the best selections of betting markets around today.
  • Football Odds
    Once you know that a betting site offers good coverage for football games, the next step is to see how competitive the odds are. There can be significant differences in the odds that are offered on the same market from operator to operator. Some betting sites will generally have better football odds than others. For example, it might have great odds for Kenyan Premier League games but average odds for the English Premier League. By getting the best odds for your bets, you will be maximizing your profits from winning bets. MELBet is usually on the money when it comes to good odds for its bettors.
  • Football Bonuses
    As a football bettor, you will want to get your hands on bonus offers that are specific to the sport. While the welcome offer at a betting site will usually be a generic free bet, everyday promotions are usually linked to a particular sport or event. We look at the type of football bonuses operators offer, how to get them, and their wagering requirements. One of the best sportsbooks for football-related bonuses is 22Bet.
  • Football Live Betting
    Betting on a game while it has already started is extremely popular. You might not have been able to place a bet before the game or you have spotted a potentially profitable opportunity mid-game. We looked at the strength of each betting site’s football live betting offering. This includes seeing the range of markets on offer, how quickly odds update, and the availability of live streams for the respective games. It’s hard to go wrong with the live betting offering of BetWinner.
  • Mobile
    Bettors want the convenience of being able to place bets no matter where they might be. We looked at the leading football betting sites in Kenya to see the strength of their mobile offerings. This includes looking at the compatibility of the best betting apps and in-browser offerings. OdiBets has a top-tier mobile offering, with everything tailored to those using smaller devices to place bets.
  • Ease of Use
    It is important that a football wagering site is easy to use. You want to be able to quickly navigate around the site and find what you are looking for. The process of placing a bet should be straightforward and not slow whatsoever. The best betting sites in Kenya focus on ease of use rather than being overly complex.
  • Customer Support
    While you will not often need customer support, there is always good peace of mind knowing that they will be on hand if an issue arises during normal Kenya hours. We look at the variety of contact options, as well as the opening hours and quality of responses. Ideally, you will have the option to get help 24/7 from the support team, with this being possible with sportsbooks like Betway.
  • Betting Features
    As technology improves, betting sites offer more and more exciting features to their users. These include the likes of live streaming, cash-out, bet builders, and price boosts. We look to see what special features each football wagering site has to offer.

Key Features of the Best Online Football Betting Sites 

Here is a quick look at the features which are available on our collection of football betting sites in Kenya: 

Sportsbook Live Betting Live Streaming Handicap Betting Cashout Bet Builder Acca Insurance
22Bet
1xBet
BetWinner
Betway Sports
mCHEZA
SportPesa
Dafabet
OdiBets
MELBet
Lions Bet

Most Popular Football Betting Markets 

Modern football betting sites usually have a huge range of betting markets for every game. Even matchups in the most obscure leagues will usually have dozens of different ways to place bets. High-profile matches will usually have 150+ different betting markets to choose from.

While some are niche markets, others are very popular and will be referred by bettors again and again. Here are some of the most popular types of betting markets you will come across these days for football games inside and outside of Kenya: 

Match-Winner 

The most obvious type of bet for a given game will be the match-winner market. You are choosing which team you think will come out on top come to the end of the game or bet on it being a draw. People often like joining different match-winner selections into the same bet, creating an accumulator.

Visit SportPesa for Match-Winner markets

Handicap Betting

One of the most popular variations of a match-winner bet sees a handicap applied to the match. This allows you to even up the match from a betting perspective, making it more viable to place a bet on a strong favorite or a heavy underdog. For example, if Kenya is a strong favorite to win a game, you can apply a handicap of two goals from the start which will present you with better odds. This form of betting market is often called Asian Handicap betting.

Visit OdiBets for Handicap Betting markets

Both Teams to Score

Another popular betting market is the both teams to score option. This market works just like it sounds, you are betting on whether or not you think both teams are going to score in the given fixture.

Visit Betway for Both Teams to Scorer markets

Over/Under Goals

Attempting to predict if the total number of goals in a game will be over or under a given total is another common market. This will only cover the normal time during a game and not if there is extra time or a penalty shoot-out. The most common over/under total will be 2.5 goals. This means that if you bet that there will be over 2.5 goals, the total goals in the game will need to be at least three.

Visit Lions Bet for Over/Under Goals markets

Draw No Bet

If you are looking to bet on a given team winning a game and you want to eliminate the risk of there being a draw, then the draw no bet market is for you. If the game ends in a draw, then you will get your stake returned to you. Therefore, you only have the option to bet on Team A or Team B winning this fixture.

Visit mCHEZA for Draw No Bet markets 

Goalscorer Markets 

Goalscorer markets get plenty of attention and they come in many different forms these days. The first goalscorer market sees you trying to predict which player will score first in the fixture. Anytime goalscorer bets will pay out if the chosen player scores at any stage during the game. You can also place bets on how many goals in total you think a given player will score in the game.

Visit 22Bet for Goalscorer markets

Correct Score

The correct score market is very difficult to get right. However, if you manage to correctly predict the correct score, then you will usually be rewarded handsomely. Doing your research on both teams is very important when placing this type of bet, particularly their head-to-head historical records.

Visit 1xBet for Correct Score markets

Half-Time/Full-Time

With this type of betting market, you are trying to predict what the situation will be at half-time and at full-time. The options available to you for this type of bet is Team A, Team Be, or a draw. You might think that it will be a draw at half-time but that Team A will come out in top during the second half. Therefore, your bet will be Draw/Team A for this market. 

Visit BetWinner for Half-Time/Full-Time markets

Popular Football Betting Promotions in Kenya 

One of the most enjoyable parts of placing sports bets is the promotions that you can get access to. It is always nice getting something for free. Many betting sites regularly reward players with the likes of free bets, enhanced prices, and moneyback offers as a thank you for their loyalty. Here is a look at some of the leading types of football betting promotions you will come across: 

Welcome Offer

Nearly every football betting site will provide some sort of welcome offer to new signups. This type of offer acts as an incentive for people to create an account. This promotion comes in different forms depending on what operator you are looking at. Usually, it will be some sort of free bet offer.

It is important that you read the terms and conditions of the welcome offer so you know how to redeem it and what has to be done to cash out the offer. Some free bet welcome offers allow you to keep the winnings, while others require you to turn over the winnings a certain amount of times. Some of the best sportsbooks for welcome offers are 22Bet and BetWinner.

Free Bets

Every sports bettor enjoys getting their hands on a free bet. This is a risk-free way to place a bet. You will often get a free bet when signing up to a platform in Kenya or get randomly awarded one from time to time. 

They can come in many different forms, having their own wagering requirements. Some free bets can be split, while others have to be bet in one go. Certain markets might be excluded and you might need to place the free bet on a selection that has minimum odds. One of the best free bet offers comes from OdiBets as you can get a no deposit free bet worth 30 KSh.

Moneyback

Football betting sites will sometimes offer you money back on your bet if something happens during the game. For example, if a certain players score first in the game, the betting site might give you your losing stake back on your first goalscorer bet. There will be a cap on how much of your stake you can get back. Betway will often have a variety of money-back offers for the bigger fixtures.

Accumulator Insurance

Accumulator bets are very popular in football, with bettors hoping to hit it big off relatively small bet sizes. There is nothing more frustrating than your accumulator bet losing just because one of the results didn’t go your way. Accumulator insurance will give you your stake back if just one team lets you down. The likes of Betway and Dafabet are great for acca insurance.

Price Boosts

Football betting sites will often offer enhanced prices for certain fixtures. This means that you will get better odds for a certain team winning or on a certain player scoring first. You might also get percentage boosts to the winnings of your accumulator bets. This is a common promotion found at 1xBet.

How to Get the Best Football Betting Odds 

When you are placing football bets in Kenya, you want to make sure that you are always getting the best odds possible. This means that you will be maximizing the returns on your winning bets. One of the simplest ways that you can get the best price for a particular football bet is through using an odds comparison website. This shows the odds for each market across a selection of leading sportsbooks.

These days, the odds on most football betting sites will not be too different from each other. This is because, in a lot of cases, third-party companies are used to calculate the odds for these sportsbooks.

Sports betting sites work out the odds of given markets in such a way that they have a profit margin built into them. This is how the operator can make sure that they are able to consistently stay ahead of bettors. However, this does not mean that you can’t beat the bookies. Sometimes they get it wrong and misprice events. This is when experienced bettors can take advantage when the odds are more stacked in their favor.

Sports betting exchanges are also popular among experienced sports bettors as they can often find better odds when betting against their peers rather than the sports betting sites. 

  • All

100% up to 15,000 KSH

26/05/21

100% up to 15,000 KSH

  • Variety of ongoing promotions
  • Attractive welcome bonus
  • Excellent bookie for live betting
9.7
Collect Bonus
0
Only one 100% first deposit bonus per customer. The minimum deposit required to get the bonus is 100 KES. If the bonus is credited to the bonus account for sports betting, the wagering requirement will be 5x the bonus amount in accumulator bets. Each accumulator bet must contain at least three selections.

50% up to 5,000 KSh

26/05/21

50% up to 5,000 KSh

  • Fantastic sports coverage
  • Dedicated Esports betting platform
  • Leading bookie for football betting
9.7
Collect Bonus
0
On your first deposit at Betway, we'll give you a 50% deposit bonus up to KSh 5,000 awarded as a Free Bet. This bonus only requires 3x playthrough at odds of 3 or higher on Sports and Jackpots.

200% up to 20,000 KSh

26/05/21

200% up to 20,000 KSh

  • Excellent platform for football betting
  • Appealing welcome bonus
  • Large number of payment methods
9.4
Collect Bonus
0
The bonus amount must be wagered 12 times in accumulator bets. Each accumulator bet must include a minimum of 3 events. At least 3 of the events included in an accumulator must have odds of 2.1 or higher. The minimum required deposit to activate the bonus is 200 KES.

How to Claim and Wager Football Betting Bonuses

If you have the option to get your hands on a bonus offer, then this should usually be taken with both hands. The way in which you claim a bonus offer will usually change depending on what football betting site you are using.

You will come across different types of bonus offers from Kenyan betting sites, with each having its own terms and conditions. Some things you need to watch out for include how you can activate the deal. You might need to opt-in for this deal or enter a bonus code. A minimum required deposit might also be in place. For example, 22Bet requires a minimum deposit of just 100 KSh. 

You also should look out for minimum odds for a free bet, minimum and maximum stake sizes, and excluded markets. You also want to be aware of exactly what has to be done to be able to cash out the bonus. Oftentimes you will get to keep the winnings from a free bet, while others require you to first wager these winnings a certain amount of times. The BetWinner welcome offer provides plenty of flexibility as you have 30 days to meet the 5x wagering requirement before cashing out. OdiBets ideally allows you to withdraw the top-tier no deposit offer once you have free bet winnings of at least 100 KSh. 

If you are unclear about the usual process of claiming a bonus offer in Kenya, here is a full example of how to claim the 22Bet welcome offer and to turn the bonus funds into real money:

  1. Register for a new 22Bet account
  2. Make a deposit of at least 100 KSh
  3. Your deposit amount will automatically be matched 100% up to 15,000 KSh
  4. Place an accumulator bet with at least three selections that have odds of at least 1.40
  5. Bonus funds can be cashed out when you have wagered them 5x within 7 days

Here is a quick overview of the top 3 football betting bonuses on the Kenya market today:

Bookie Welcome Offer Visit Site
22Bet 100% Up To 15,000 KSh Claim Offer
BetWinner 100% Up To 15,000 KSh Claim Offer
OdiBets No Deposit Bonus Worth 30 KSh Claim Offer

5 Ultimate Football Betting Tips 

There is no perfect strategy that will guarantee that your football bets win each and every time. However, there are some prone strategies that can help you boost your chances of being successful. Here are five tips to keep in mind when you are looking at placing football bets:

Tip 1: Know Your Limits

It is vital that you gamble in a controlled and responsible manner. The worst thing you can do when betting is to let emotion get involved. This can lead to rash decisions and attempts to chase losses. It is a good idea to commit to a staking plan and not to deviate from it whatsoever.

Tip 2: Leverage Your Knowledge

If you are a fan of football, then you have likely built up a strong base of knowledge about particular teams and players inside and outside of Kenya. You can leverage this experience into profitable bets. Stick to the divisions that you are familiar with rather than placing wagers on obscure leagues. This can pay off in the long run as you are continually building your expertise in a given league or competition.

Tip 3: Experiment

It is a good idea to familiarize yourself with all of the different types of football bets that are available. This means that you will be aware of what betting markets will be the ideal choice for specific situations. After this experimentation phase, you will also see which bet types are performing the best and you can make these your main focus going forward.

Tip 4: Do Your Research

One of the ways that successful bettors get ahead of the sportsbooks is by putting in more time researching given fixtures and players. By keeping a close eye on injury reports, recent form, historical form, and similar types of information allows you to get a more informed picture of a given game. The odds setters might not have done the same level of research and you can sometimes find potential opportunities through mispriced odds.

Tip 5: Slow and Steady

It can be tempting to place big bets in an attempt to quickly rack up your balance. Some people will also spend their whole bankroll on bets with huge odds that do not come off very often. Many experienced bettors prefer to take a more slow and steady approach. They look to rack up consistent profits over time without betting too much of their bankroll in one go or constantly trying to pull off bets with astronomical odds. 

Football Live Betting + Live Streaming 

Live betting on football games has become very popular in recent years in Kenya. As technology has improved, bettors have gotten access to a huge amount of different live betting opportunities for football games across the world. The range of markets is very good and the odds update in real-time.

This means that you can be watching your favorite team in the Kenyan Premier League and place bets on them after the game has started. For example, if Gor Mahia are playing Posta Rangers and the game is still 0-0, you might want to place a first goalscorer bet on a given player who has threatened to score already during the game on numerous occasions.

When you are watching a game, you can often pick up on certain nuances that help you identify a potentially profitable betting opportunity. This is where in-play betting becomes so useful. Most football betting sites offer extensive in-game stats and commentary. Some operators even offer you access to live streams of the games. This access is usually granted if you have already placed a bet on the fixture or just for having real money in your account.

By watching a game, you might decide that it is a good time to cash out your bet. For example, if you have bet on Kenya to beat Ghana and they are winning 1-0 with ten men after 87 minutes, you might want to cash out. This means that you eliminate the risk of Ghana getting a late equalizer and your bet is then a loser. While you will not get your total potential winnings when cashing out early, you will definitely get a significant chunk. This is something you will usually not be aware of if you aren’t watching the game.

Here are the best 3 bookies with live streaming in Kenya:

Bookie Live Streaming Qualification Visit Site
Betway Sports Positive account balance Watch Now
BetWinner Positive account balance Watch Now
MELBet Positive account balance Watch Now

Football Betting Predictions 

With the popularity of social media, a huge number of football betting prediction pages have appeared in recent years. There are also many football experts and even sportsbooks themselves that provide tips and advice on upcoming fixtures. A lot of this information can be conflicting and end up causing more confusion for people. This is why it is often better just to do your own research. The wins will be even sweeter when you have successfully gotten one over the bookies.

Bottom Line 

You will never struggle to find a top-quality football betting site if you are in Kenya. You can choose the one that suits your specific needs the most in a safe and secure way. As soon as you sign up for your account, make sure to avail of the welcome bonus offer and start your new football betting journey off on the right foot.

100% up to 15,000 KSH

26/05/21

100% up to 15,000 KSH

  • Variety of ongoing promotions
  • Attractive welcome bonus
  • Excellent bookie for live betting
9.7
Collect Bonus
0
Only one 100% first deposit bonus per customer. The minimum deposit required to get the bonus is 100 KES. If the bonus is credited to the bonus account for sports betting, the wagering requirement will be 5x the bonus amount in accumulator bets. Each accumulator bet must contain at least three selections.

FAQs

What is ‘Cash-Out’?

Cash-out is a betting feature that is very popular these days. It allows you to cash out your bets before the game has finished. If your bet looks like it is going to win, you can cash out your winnings instead of waiting until the end of the game in case the result changes. Cash-out also allows you to cut your losses if your bet is looking like it will be unsuccessful.

Can I sign up for more than one football betting site?

Yes, there is nothing stopping you from having accounts with multiple football betting sites. While you cannot open more than one account with the same sportsbook, you are free to shop around the various operators.

What is an accumulator?

An accumulator is when you combine a number of different bets into the same wager. Therefore, you will need each of these individual selections to be successful in order to have a winning bet. This bet type often offers lucrative payouts as the odds of each individual selection are multiplied by each other.

How do I claim a welcome free bet offer?

This depends on the betting site you are using. You might have to enter a bonus code when signing up for an account or making a deposit. Sometimes you might need to opt-in to activate the deal, while other operators simply will apply the bonus without you having to do anything.

What is the best type of football wagering market?

There is no single answer to this question. Different bettors will have different preferences when it comes to betting types. This is why it is a good idea to try all of the leading types of markets to see which fits your betting style the best.

andrewomalley10@gmail.com'
Alex Brown

Andrew is an experienced iGaming writing, having worked in the industry since 2015. He covers all aspects of iGaming, with a particular interest in sports. He can be found glued to the television over the weekends as he tries to choose between one of his many favorite sports.