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Dating back to 1934, William Hill is perhaps the best-known British bookmaker around. Having long dominated the high street, William Hill moved online in 2000. The bookie’s reputation has continued to grow, attracting new customers daily thanks to its sports coverage, features, customer support and reliability. Licensed by the Gambling Commission, William Hill is currently the official betting partner of Premier League club Tottenham Hotspur. The bookie also sponsors the Scottish Cup and World Darts Championship. Those signing up with the established operator are also able to take advantage of a host of William Hill offers, including the William Hill new customer offer. Is a William Hill promo code needed? This page will outline exactly how William Hill promotions work, with a particular emphasis upon their sportsbook.

Sign Up at William Hill Today to Claim Your £40 in Free Bets

385 codes CLAIMED

Bet £10 Get £40 in Free Bets + £10 Casino Bonus

  • Live streaming available
  • Hugely experienced and reliable betting sites
  • Excellent mobile betting app for iOS & Android users
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New customers using promo code M50 only. 1x per customer. Min £/€10 bet. Min odds 1/2 (1.5). Free bets of 2 x £/€20 issued after first qualifying bet settles. Max £/€10 Bonus. 35x wagering requirement. Max redeemable bonus: £25. Casino bonus expires after 72 hours. UK & Eire only. Additional T&Cs, including free-bet, game, location, payment method and stake contributions apply. See full terms below.

What is the William Hill Promo Code?

New William Hill sports betting customers are able to claim a generous free bet sign up offer when using the relevant promo code. The William Hill promo code “P30” must be entered at the time of signing up in order for punters to qualify. William Hill online betting customers are in line to earn £40 worth of free bets, while William Hill Poker, William Hill Bingo and William Hill Vegas players can also claim rewards. As you will see from the table below, a bonus is also available to those who enjoy playing roulette, blackjack and slot games, even with the lack of William Hill casino promo code. The William Hill promo code is only available to new players, however existing members have a good number of ongoing promotions to choose from.

William Hill Offers William Hill Bonus Description Bonus Code
William Hill Sports Bet £10 Get £40 in Free Bets – Min odds ½, free bet stake returned P30
William Hill Casino 100% Buy In Casino Bonus up to £300 – Min buy in £10, 40x wagering requirement, game restrictions, Max redeemable amount £2,000, 30 day expiry Claim Your Bonus
William Hill Poker Deposit & Get £100 Bonus – minimum deposit £10, x40 wagering, expires after 14 days Claim Your Bonus
William Hill Bingo Get 20 Free Spins When You Stake £10 – Min £10 stake, 20x wagering requirement, 72 hour expiry Claim Your Free Spins
William Hill Vegas Get 50 Free Spins When You Stake £10 – Min £10 stake, 10p per spin Claim Your Free Spins

Hottest Betting Promo Codes This Month

How to Sign Up and Redeem a William Hill Promo Code

The sign up process at William Hill is relatively simple and can be completed in a matter of minutes in most cases. However, in order to claim the William Hill free bet welcome offer, punters must take into account the William Hill promo code. With that being said, the following is a step by step guide surrounding how to sign up and redeem the William Hill promo code:

Step 1: Visit the William Hill Website

Enter the William Hill sportsbook site by clicking the ‘Visit William Hill’ button below or download the William Hill mobile app. The William Hill app is available to both iOS and Android customers, via the App Store and Google Play respectively. All ongoing sports betting markets are visible from the outset, along with the bookie’s promotions.

william hill promo code

Step 2: Open a William Hill Account

Click or tap on the “Join” button, located in the top-right hand corner of the page. Doing so will open the registration form. Enter your full name, date of birth, email address, mobile number and home address.

William Hill promo code

Step 3: Enter the William Hill Promo Code

Before completing your registration, enter the William Hill promo code “P30”. Doing so will mean that you are eligible for the William Hill sign up offer, which at present is worth £40 in free bets. Failure to enter the correct William Hill promo code will mean forfeiting the bookie’s welcome offer. Having done so, verify your new account via email to complete the sign up process.

Step 4: Deposit Funds

New customers must then deposit a minimum of £10 using their preferred payment method. Note that deposits made using Paypal, Neosurf, Paysafe, Neteller, Skrill, ecoPayz, Kalibra/Postpay or a William Hill PLUS Card will not be eligible for free bets.

William Hill promo code

Step 5: Place a Qualifying Bet

Sports bets at minimum odds of 1/2 must then be placed in order to qualify for your William Hill free bet offer. Those placing each-way bets must ensure that the win part of the bet is worth at least £10.

Step 6: Claim Your Free Bet

Having met the qualifying conditions, £40 worth of free bets will be awarded. Paid out in the form of x2 free bet tokens, free bets must be used within 30 days on any sports betting markets. There are no wagering requirements to worry about, however only winnings made will be withdrawable.

Why Join William Hill?

Betting sites - William hill It is not only the William Hill promo code that should attract punters into signing up with the bookie. A number of selling points are found, however it is first and foremost important to understand that William Hill is 100% safe. Licensed by the UK Gambling Commission, as well as the Gibraltar Gambling Commissioner, bets placed at William Hill are processed securely thanks to 128-bit Secure Socket Layer encryption technology.

In terms of sports betting markets, everything from football and horse racing to Esports and UFC is available. A huge number of pre-match, in-play and outright markets are found in total, with those looking to bet on major European football leagues and Grand Slam tennis tournaments certain to be happy with the options available. Odds at William Hill are also competitive across the board, with price boost and enhanced odds offers only making the bookie all the more appealing.

William Hill also scores highly in terms of features, with cash out, live streaming and live chat support all being available on both desktop and mobile. Adding to the user experience, the William Hill mobile app makes betting on the go hugely efficient, with both iOS and Android customers being in a position to get involved.

The William Hill casino offers a generous casino bonus, with bonus funds being available to use on selected casino games. Roulette, blackjack, slot and live casino titles are on offer, with the online casino being 100% fair. At present, there is no promotional code surrounding the William Hill bonus for casino players. Full terms and conditions are in play however, including deposit methods, stake contributions, country restrictions and bet stakes. Online casino games offer significant jackpots too.

William Hill New Customer Offer

The William Hill new customer offer is worth £40 in free bets, paid out in the form of x2 £15 tokens. The reward awaiting new customers certainly makes the qualifying requirements worth the investment in both time and money. Acting in a similar way to many other bookmaker sign up offers, an opening bet of at least £10 must be made to qualify at William Hill.

There are no wagering requirements surrounding the William Hill sportsbook offer, unlike the bookie’s casino bonus, however there are full T&Cs involved. Before signing up and depositing funds, be sure to look into the terms and conditions, with the most important being found below:

  • Once registered, place a £10/€10 bet (at odds of 1/2 (1.5) or greater).
  • Free bets will be paid as 2 x £15 denominations.
  • This Promotion is not available to new accounts depositing funds with Paypal, Neosurf, Paysafe, Neteller, Skrill, ecoPayz, Kalibra/Postpay, William Hill PLUS Card.
  • This promotion is only available to new William Hill customers in the UK or Ireland opening an online account in pound sterling.
  • If you place an ‘each way’ bet, only the win part of the bet will count towards the promotion. That part of the bet must be at least £10.
  • Free bets can be used on any sportsbook product (except tote, pool and lottery bets).
  • Any unused free bet will be deleted 30 day(s) after it is added to your account.
  • ‘Cash in my bet’ will be available for bets placed using a free bet.

William Hill Promo Code Examples

In this section, we show you two examples of how to use the William Hill promo code for new customers, one correctly, and the other one incorrectly.

Winning Example:

  1. Register a new account with William Hill.
  2. Make your first deposit using a debit card with the William Hill promo code P30.
  3. Place a £10 bet on Team A to beat Team B at odds of 2/1.
  4. Upon your qualifying bet settling, receive £40 in free bets.

Losing Example:

  1. Register a new account with 888sport.
  2. Make your first deposit using PayPal with the promo code P30.
  3. Place a £5 bet on Team A to beat Team B at odds of 1/3.
  4. Both your deposit method and first bet fail to meet the qualifying terms.
  5. You’ve missed out on your £40 in free bets.

William Hill Promotions

At the time of writing this William Hill promo code, the following promotions were available to existing customers. Each is slightly different, coming with its own terms and conditions.

  • Acca Freedom – Whether it be William Hill football coupons or another accumulator bet, punters are well catered for. Firstly, those placing 5+ fold acca bets will receive their stake back up to £20 if just one pick lets you down. Paid out in free bets, odds of 1/5 per selection must be met. Meanwhile, punters can also boost their odds on acca bets, up to a maximum stake of £20. Just one acca freedom offer can be used per day, per customer.
  • Bet Boosts – Bet boosts help to enhance the prices on selected sports betting markets too. Normally surrounding a Premier League football match or high profile horse racing meeting, the max stake available is £20.
  • Free or 4 – Here, players must select six football matches that will feature four or more goals. A maximum prize pool of £1 million is available each week, with free bets being delivered to the highest scoring players. Free bets are available for 30 days.
  • Extra Places – William Hill also pays out on extra places at selected UK & Irish horse races. Winnings are paid out at odds of ⅕, however minimum runner restrictions may be in place.
  • Best Odds Guaranteed – Offering a maximum benefit of £25,000 per customer, per day, best odds guaranteed at William Hill is available from 10am on race days.
  • 10% Tennis Cashback – Punters placing in-play tennis bets will receive 10% of their net losses back each week. Paid out in free bets, cashback is available up to a maximum of £100. Free bets expire after 4 days.
  • 10% Cricket Cashback – The same as above, with cashback being rewarded on in-play cricket bets.
  • Double YourOdds – Customers can also claim double the odds on selected YourOdds bets at William Hill. Available on single bets only, this promotion can be used on some of the biggest sporting events.

Other Popular Betting Promotions This Month

William Hill is one of the leading bookmakers when it comes to sports betting offers. However, here at Safebettingsites, we are constantly on the lookout for generous promotions from secure and reliable operators. With that being said, the following are among our recommended betting promotions available to punters in the UK this month. T&Cs apply.

Bottom Line on the William Hill Promo Code

The William Hill promo code is just part of the reason as to why the bookie is one of the best options for punters in the UK today. Having also carried out a thorough William Hill review, we can fully recommend checking out the promotions offered by the bookie, with sports betting, casino, poker and Vegas customers being catered for. With an unrivalled history and reputation within the industry, it is little wonder that William Hill attracts new customers on a daily basis. So, sign up and enter the William Hill promo code today in order to be in with a chance of claiming a generous free bet welcome offer.

William Hill Promo Code FAQs

Is there a William Hill promo code code for punters in the UK?

Yes. A William Hill promo code is available to sports betting customers in the UK. However, casino, Poker, Vegas and Bingo players looking to claim bonuses must instead opt in and meet the qualifying requirements. We will update this William Hill promo code page upon any changes being made by the bookie.

How do I claim the William Hill sportsbook free bet welcome offer?

In order to claim the William Hill free bet welcome offer, the first step is to sign up for a new account with the bookie. Having done so, deposit and stake at least £10, at min odds of ½. £40 worth of free bets will be earned upon qualifying bets settling.

Are their ongoing promotions for customers at William Hill?

Yes. William Hill delivers a large number of ongoing promotions, perfect for existing sportsbook customers. Such promotions include best odds guaranteed, accumulator insurance and cashback offers.

Is live streaming available at William Hill?

Yes. Punters can watch horse racing and greyhounds from the UK & Ireland, as well as Australia. A bet of at least £1 (£0.50 for each way bets) must be placed in order to gain access to streams, which are available throughout the day on both desktop and mobile.

Do all payment methods qualify for the William Hill sportsbook sign up offer?

No. The William Hill sign up offer does come with payment restrictions. As such, only deposits made using certain payment methods will be eligible. Payments via Paypal, Neosurf, Paysafe, Neteller, Skrill, ecoPayz, Kalibra/Postpay or a William Hill PLUS Card will not qualify.

About James Fuller

James is a freelance writer who specialises in the world of sports and iGaming, producing engaging and accurate content for online publications, including news articles, reviews, press releases and social media marketing.