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William Hill is one of the best-known names in the UK sports betting scene. It has been around longer than nearly every other major bookmaker, catering to people across the region for some time. As well as its retail shops, William Hill also has extensive online operations.

One of its big focuses online is providing a strong live betting offering. This guide will look at every aspect of the William Hill in play betting offering, including the range of markets, competitiveness of the odds, and the different live betting features that are available to bettors.

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What is William Hill in play betting?

William HillWhen it comes to sports betting, there are going to be two predominant ways that you can place a wager. There will be the pre-game bets whereby you will be betting on the outcome of a given sporting event before it has started. You will often have hundreds of pre-game markets for high-profile sporting events. The other type of betting is in play betting. This allows you to place a wager on a given sporting event after it has started. Therefore, the markets are not going to be as extensive as if you were betting pre-game.

However, there is still a great opportunity to place some wagers if you are watching the event and spot something that could be potentially profitable. Other people might have been unable to place a bet before the start of the event or they are trying to hedge their pre-game wagers. Whatever the case may be, live betting gives bettors a lot more flexibility with their strategy than they otherwise would have.

William Hill is known for delivering a top quality in play betting offering. As soon as you visit the William Hill in play betting section, you will see a snapshot of all of the events that are currently live. You can filter through the option by the sport. Usually, football and tennis will be the most popular betting events for in-play bettors on the William Hill website. However, other sports will also be catered for no matter how obscure they might be.


You will get an overview of the different events and at what stage they are at. This means that you will see how much time has elapsed, as well as what the current score might be. Once you click into a given event, you will be faced with the different markets. You will often get more than 70 different live betting markets for the likes of football matches.

You can see which of these markets allows you to use the William Hill cash out in play feature, as well as getting a look at a match visualizer. You will also usually get access to running commentary for the fixture, as well as stats that update in real-time. Some of the bigger events will also be available to William Hill bettors to live stream.

Placing bets through the William Hill live in play betting offering couldn’t be much easier. You just add it to your betslip and decide on your stake. As the odds can change quickly, you will need to get this wager locked in sooner rather than later. This allows you to get the odds that you are hoping for with a given offering.

How to place a William Hill in play bet 

If you are interested in trying to get started with in play betting, then look no further. The process of placing a bet is very easy to do and is pretty similar to what is needed when you are placing a pre-game wager. Here you can take a look at the key steps that are needed when it comes to using the William Hill in play betting offering:

Step 1: Visit William Hill Website

Go to the William Hill website or William Hill app in order to start the registration process by hitting the button below. If you already have an account with William Hill, then you can simply log in to this account and proceed to step 3.

Step 2: Register an account

Creating a William Hill account is a process that only requires a few minutes of your time. All you need to do is enter personal information such as your full name, home address, and date of birth. You also need to set your new account details and confirm that you accept the William Hill terms and conditions.


Step 3: Deposit funds

Now that you have your new account up and running, you will need to add some funds to it. There are numerous options available to do so, including debit cards, e-wallets, and prepaid cards. You can use whichever of the deposit methods that makes the most sense for your needs. Make sure that you are fully aware of the William Hill welcome bonus offer before you make your first deposit so you can make sure that you get the most out of it.

Step 4: Place in-play bets

As soon as you have real money funds in your William Hill account, you are going to be ready to get started with the bet in play William Hill process. You need to visit the William Hill live betting section. You can see all of the currently live sporting events. After selecting which of these events you would like to place a wager on, you will see each of the available betting markets and their corresponding odds. As soon as you spot an opportunity, you can add this wager to your betslip. Add in your preferred stake and then confirm this bet. It will then be locked in.


How to claim a William Hill in play offer 

One of the fun aspects of having an online sports betting account is being able to get access to different types of bonus offers. These will vary in their shape and size. Almost always, you are going got get a welcome offer when you first sign up for an account with an operator. This goes for when you register for a William Hill account.

The current welcome offer at William Hill allows you to get £40 worth of free bets when you place £10 in qualifying bets. You will also get £10 of casino bonus funds that can be used on a variety of leading casino games. Just like any type of offer, there are going to be terms and conditions associated with it that you need to be aware of before proceeding any further.

As well as welcome offers, there will very often be a range of betting promotions available for existing bettors at William Hill. This is a way to make sure that people keep coming back to use the platform, as well as being a way to say thanks to the loyal users. These can be the likes of insurance on accumulator bets, moneyback offers, and risk-free bets. From time to time, you might get to access a William Hill in-play bonus offer. The way in which you claim this deal will depend on the specific offer.

Sometimes you will need to enter a bonus code to get this deal, while other times you need to opt-in. Then there are occasions when the offer is automatically activated on your account. Once you are aware of the necessary rules, you will not have to look back at all. The wager will be usable in in play betting markets of your choice and will have its own terms and conditions to be followed. Any time you get the opportunity to avail of a William Hill in play betting free bet is a good one.

William Hill in play offer key terms

There are some key terms that you need to be aware of when it comes to bonus offers, including in play free bet offers. Once you are aware of the different terms, you can understand exactly what needs to be done in order to maximize the offer that is in front of you. At the end of the day, you want to put yourself in with the best chance possible of being able to make some sort of profit from this deal. Here are a few of the key terms that you will come across when it comes to the likes of a William Hill in play free bet offer:

  • Wagering Requirements: One of the most important things to look at with a free bet offer is what has to be done in order to cash out the resulting winnings in the form of real money. The majority of free bet offers will have some sort of wagering requirements in place. For example, you might need to wager the free bet winnings 3 times before they can be cashed out. Some operators will not require you to meet a wagering requirement, you will get to keep the winnings of your free bet, just not the free bet stake.
  • Expiration Dates: Most offers are going to have a timer on them. This means that there is only a certain period of time in which you can claim this offer before it is too late. This means for a welcome offer, you have to claim it within a certain amount of days after opening your account. When it comes to meeting wagering requirements, there will also usually be a certain time at which you need to meet them.
  • Restrictions on Payment Methods: Some sorts of deposit-related free bet offers will only be available to you if you use certain payment methods. There will sometimes be restrictions on using the likes of e-wallets and still redeeming a free bet offer. Therefore, these transaction methods will be best avoided if you want to get the free bet offer. 
  • Qualifying Bets: In order to actually get your hands on a free bet, you might have to place a qualifying bet that meets certain conditions. For example, you may need to place a bet only on certain types of markets and there needs to be a minimum level of odds for this wager in order to hit all of the requirements.

William Hill bet in play football

linksico6William Hill has long focused on football betting as being one of the core aspects of this offering. No matter where in the world you might be, football betting is usually going to be the most popular option for bettors. As a result, you will not be shocked to hear that William Hill has a very strong football betting offering. This goes for both pre-game and in play betting.

You will have access to a huge range of football matches that are taking place. No matter what time of the day it might be, you will more than likely come across some football matches that are taking place at that given time. This makes it ideal for bettors, as they will always have something to place in play wagers on.

Even football matches that are taking place in minor leagues on the other side of the world will be well supported with in play betting markets. You will also be able to follow along with running commentary and the latest stats. There will also often be live streaming capabilities available to you. There are dozens of betting markets usually available for a given William Hill bet in play football game. Therefore, you will be able to take a wide range of different approaches with this betting.

Other Top UK Bookies for in play betting

Sports bettors in the UK are spoilt for choice when it comes to sports betting sites. Many of the leading operators have top-quality offerings when it comes to in play betting. Therefore, you are able to shop around and find an offering that is going to be the ideal fit for your specific needs. Here is a look at some of those other operators in the market today that have leading in play offerings:

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Final word

Placing in play bets is a core part of most people’s strategies when they want to be a successful bettor. It is also a favoured way by more casual bettors to enjoy sporting events after they have started, getting a bit more skin in the game after kick-off. William Hill has a great in play betting offering that allows you to access a huge range of sports and markets no matter when you are looking to place your wagers.


Does William Hill have competitive in play betting odds?

Can you make in play bets on William Hill through your mobile device?

What is the favoured type of in play betting market?

Can you live stream sporting events through William Hill?

Do you regularly get in play betting bonus offers at William Hill?

Alex Brown

Andrew is an experienced iGaming writing, having worked in the industry since 2015. He covers all aspects of iGaming, with a particular interest in sports. He can be found glued to the television over the weekends as he tries to choose between one of his many favorite sports.

A Step-By-Step Guide On William Hill In Play Betting
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