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KingJ Sport Review UK 2021 – Markets, Features, Pros & Cons Revealed

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  • 2021 launched UK bookmaker
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New players only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 10X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £10. Valid for 7 Days from issue. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms Apply.
New players only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 10X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £10. Valid for 7 Days from issue. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms Apply.


KingJ is a brand-new sportsbook that was launched in September 2021, and is part of a growing stable of sports and casino betting sites from one of the most well-known providers of gaming platforms in the industry. In this KingJ Sport review we will take an in-depth look at their online sportsbook, focussing on the betting process from sign up to withdrawal, along with everything in between. And of course we will let you know if this regally-named site really does treat players like a King, or if they’re a royal waste of time!

Sign Up With KingJ To Claim Your £30 Free Bet

371 codes CLAIMED

Bet £10 Get £30 Free Bet

  • 2021 launched UK bookmaker
  • Impressive odds on US horse rases
  • Get up to 10% cashback on losses
New players only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 10X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £10. Valid for 7 Days from issue. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms Apply.

What is KingJ?

kingjcasinoKingJ are under the umbrella of ProgressPlay, a “white label” platform that provides all the main technical elements of a sportsbook but allows a betting site to make it their own by adding their own branding and colour scheme.

A quick look at the ProgressPlay roster shows that the vast majority of sites under their umbrella are casino offerings. So it’s not surprising to see a KingJ Casino offering on the site, but for the purposes of this evaluation we will be concentrating solely on the sportsbook.

In this KingJ Sport review we will outline whether ProgressPlay can transfer their casino expertise to yet another sportsbook. And with a strong new customer offer, one of the largest range of sports we’ve ever seen, as well as virtual sports and a number of politics and entertainment markets, at first glance it looks like they have made a strong start!

Is KingJ Safe?

As part of our KingJ Sport review we have taken a good look at site safety and security and we’re happy to report that not only are their parent company ProgressPlay licensed by the Malta Gaming Authority and the UK Gambling Commission, but they also work with the Payment Card Industry Security Standards Council to make transactions as secure as possible.

All personal details are fully encrypted with multiple servers used to ensure the protection of sensitive information. And while data is in transit, KingJ also utilises the latest 128-bit Secure Socket Layer (SSL) encryption technology to ensure that sensitive data is transferred securely over the internet to their protected servers.

Responsible Gambling

The responsible gambling section of the KingJ site has an impressive selection of information, including tips about how to manage your betting, how to ensure children aren’t exposed to gambling sites, as well as a number of links to all the major professional organisations that you can turn to if betting is becoming an issue.

Bettors can also impose daily, weekly and monthly deposit limits, as well as session time limits, time outs and self exclusions. There’s also a reality check option, where a message will appear after a preset period of time informing you of the amount of time you have been playing for. You will then have the option to continue playing or to stop.

We were also impressed to see links included to internet filtering software that can prevent access to gambling sites altogether, which aren’t always included  in the responsible gambling sections of other sportsbooks.

KingJ Promotions

Brand new sites that need to elbow their way into the hugely competitive betting market need an eye catching new customer deal to entice prospective punters. And on the surface KingJ have one of the most generous opening offers we’ve seen with their “Bet £10, get £30” promotion.

However, there are a number of terms and conditions that need to be met if you want to benefit from a KingJ free bet, so as part of our KingJ Sport review we have waded through the small print to bring you the definitive guide to this new customer promotion. And the first really important point is that you need to make sure you activate your account from your registered email before you deposit and place your first wager.

Customers who deposit using Skrill will not be eligible, so we’d recommend a debit card deposit, and don’t forget to use the code KS30.

Your first bet needs to be at odds of 1.5 or more, which is 1/2 in fractional odds and once that is placed you will receive your £30 KingJ free bet, which will need to be used all at once and bet 10 times before you will be able to withdraw any winnings. However, that doesn’t mean you have to place 10 separate bets, you just have to wager a total of £300.

However, even if you hit a hot streak with your KingJ free bet and turn £30 into hundreds of pounds, the most you’ll be able to walk away with is £20. And all of this betting action will need to take place within seven days or the bonus will expire.

That’s the long and short of it for this part of the KingJ Sport review but we would also highly recommend checking out the T’s & C’s relating to this and every other offer before you sign up.

And speaking of other KingJ promotions, the main KingJ welcome bonus is not the only new deal in town as there are a number of KingJ promotions relating to specific sports which we have outlined below, as well as a generous KingJ casino bonus for new customers.

Every one of the KingJ offers, besides the main sportsbook and casino deals, also came with an expiry date, so some of the KingJ offers below are the ones available at the time of writing and will expire in due course. However, we’re confident in predicting they will be replaced with other existing customer deals.

KingJ offer Offer description Wager requirement Min qualify odds Offer expiry Min deposit
Free Bet  Bet £10 Get £30 10x 1.5 / 1/2 7 days £1o
Football Cashback 10% of your deposit losses on football refunded  N/A N/A 7 days £1o
Cricket Cashback Bet £25 on cricket and get a £10 free bet 10x N/A N/A £1o
Motorsports Cashback Bet £25 on motorsports and get a £10 free bet 10x N/A N/A £1o
Snooker Cashback 10% of your deposit losses on snooker refunded  N/A N/A 7 days £1o
Basketball Cashback 10% of your deposit losses on basketball refunded  N/A N/A N/A £1o
Super Fan Place £50 worth of bets and qualify for a leaderboard where the players with the highest wagering of qualifying bets will win cash prizes N/A N/A N/A £1o
KingJ Casino 50% bonus up to £200 & 25 free spins on Starburst 50x N/A 30 days £20

When it comes to existing customer deals we could only find one on the KingJ sportsbook, but it’s one we haven’t seen on many other betting sites, where you earn points for completing tasks which can then be redeemed for free bets, free spins and other goodies. Those points will also cause you to “Level Up” every so often which will bring extra rewards.

We’ve broken the offer down below and we reckon it’s a nice idea that makes for a more immersive and interactive betting experience. The bonuses are also achievable for your average bettor, but we don’t agree with the inclusion of casino tasks because it means that punters who stay away from casino games can’t get the full benefit of the deal.

  • Rewards Store – Click on the trophy button at the top of the home page to access the rewards section , where you can see which level you have reached along with the missions you need to complete to earn points, such as placing your first live bet or wagering at least £5 on a casino game. You can also see what you can spend those points on, but don’t forget you should always check the full terms and conditions.

KingJ Sport Review

Now it’s time to bring you the results of hours of research and real-life wagering, as we outline all of the major site features in the next part of our  KingJ Sport review.

Which Sports Can I Bet On With KingJ?

The range of sports at KingJ is one of the largest we have ever seen with the big names joined by more niche sports such as 3×3 Basketball, Water Polo and Surfing.

At the time of writing, we found a whopping 34 different sports, as well as an impressive range of E-Sports including League of Legends, Counter-Strike, Rainbow Six, Warcraft 3, Brawl Stars, Valorant and DOTA 2. There’s also a good number of worldwide political markets and of course the old favourites I’m a Celebrity and Sports Personality of the Year!

However, we wouldn’t say that finding your chosen sport was easy as the main sports betting landing page consists of a giant bonus advertisement and little else, and you need to scroll down to find the betting markets. And we reckon that most people will waste their time clicking “Sports” at the top, which actually does nothing as you are already on that page!

On the sports markets section of the home page, you will be able to find the event you wish to wager on by clicking on the list icon on the left-hand side and then clicking through to the match you are interested in. Or if you know the specific team or individual you wish to bet on you can just type that into the search box, which is always a useful addition!

You can also change the way the site is laid out by clicking above the bet slip, which is a nice touch. You can select between classic, modern, or a combination of the two, as you can see below. For this KingJ Sport review we’ll be using the classic layout but we would encourage you to try all three and see which is your favourite.

This is a great feature but our only issue is that it is very easy to miss with the button being hidden away above the bet slip. We reckon an option as strong as this should certainly be featured more prominently on the home page.

When it comes to the range of football markets we reckon punters will be pleased with the selection at KingJ, with over 100 outcomes to pick from in the big league, cup and tournament matches at home and abroad.

We also had a look at some other popular sports such as golf, boxing, tennis and American football. And we were impressed when we saw over 12 markets available for a relatively minor golf tournament, over 100 for any NFL game and more than 30 on your average tennis match.

KingJ Odds and Value

As is the case with many of the new betting sites, after comparing odds with their major rivals on a number of different sports for our KingJ Sport review, we found them to be in the middle of the pack. However, a lack of odds boosts is a shame, as is the absence of “best odds guaranteed” offers, both of which are widely found on most other sportsbooks.

Odds at KingJ can be viewed in fractional, decimal and American formats, along with the less well-known pricing styles of Hong Kong, Malay and Indo. 

Bet Limits

The minimum wager at KingJ is £0.20, while the maximum bet varies depending on the price.  After looking at a range of sports we discovered that the maximum win from any bet varied from wager to wager but was generally between the £2,000 & £7,000 mark, with the more well-known sports such as football tending to provide the best opportunities for bigger payouts.

And while we can certainly understand a new site limiting your winnings it means that the small percentage of high rollers among you or those looking for a mega acca win might need to look elsewhere!

In Play Betting

No KingJ Sport review would be complete without a deep dive into their in play offering, and when it comes to live betting it’s clear that this site has continued the trend of ProgressPlay prioritising their in play service throughout their suite of betting sites.

At KingJ we found an impressive array of sports to bet on at all times of the day and night, with over 100 markets on average across at least 10 sports. There are also a number of extra features that we haven’t seen on many other sportsbooks, including the option to create your own live “Multi View” in the centre of the screen with up to four live events.

And there’s even an option to filter events by country, as well as a handy calendar to see exactly what is coming up in the hours and days ahead.

Live Streaming

At the time of writing this KingJ Sport review, live streaming is not an option, but we found that every sport that you can bet on in play had a graphic showing the latest score, and when it came to football there was a live animation showing events as they happened, along with key stats such as shots on target, bookings and corner kicks.

KingJ Cash Out & Other Features

Cash out is available on many of the markets at KingJ, which will please punters who love the option of settling their wagers before an event has finished. You just need to click on “My Bets” on the right-hand side of the home page and then if your bet is eligible you will see a green dollar sign next to it which is clickable.

You can also set your bet to auto cashout if it reaches a certain amount in play, which is a common feature on spread betting sites but isn’t one we have seen on a sportsbook before, but it is certainly a worthwhile addition in our book!

Customer Service

Betting can be a complicated business, especially for newcomers, so an important element of our KingJ Sport review needs to be an analysis of the help and information that is available to bettors. And it’s good news as the KingJ support team are available via live chat seven days a week at all hours of the day, and you can access the help page by clicking on the speech bubble icon at the top of the screen to bring up the KingJ Support Centre.

You might be able to find the answer to your question on that page without having to go any further, but if not you can click on the “Chat With Us” button at the bottom of the page. A chatbot will be the first “voice” you encounter but you can soon send your automatic amigo on their way and speak to a real person within a minute or so.

How to Get Started at KingJ

Now for the part of our KingJ Sport review where we take you through the signing up process, which thankfully involves very few screens and clicks and allows you to get to the betting part with a minimum of fuss! The following step by step guide explains just how punters can sign up at the KingJ sportsbook:

Step1: Visit KingJ

With no mobile app available the only way to sign up to KingJ is by visiting their home page on your computer or mobile device.

Step 2: KingJ Signup

Click the “PLAY NOW” button to open the first of three forms where you will be required to enter your email address, telephone number and your desired username. After that, check your phone as a code will be sent that you need to input on the next form, and then it’s time to fill in your full name, date of birth, address, occupation, the currency you wish to bet in and your marketing preferences. 

Step 3: Verify Account

The KingJ signup process does not involve providing any additional verification such as a driving license or passport, which wasn’t a surprise as not all sportsbooks request it, and it’s not necessarily a bad thing as it reduced the amount of time from signing up to placing our first bet. However, some punters might worry about the absence of that extra level of security.

Step 3: Deposit Funds

You have the option to deposit as part of the registration process but if you choose not to, when you’re ready to fund your account and take advantage of the KingJ welcome bonus for the first time you just need to log in and click on “Cashier” at the top of the screen. Select the “Deposit” option, before entering the amount you wish to add and then you can input your bank card details or login to your chosen e-wallet account. And don’t forget you need to deposit at least £10 with the KingJ bonus code KS30 to take advantage of the KingJ welcome bonus.

Step 4: Place Bets

When you first set eyes on the main KingJ home page it does look like it will be difficult to navigate as there is a lot going on! However, we discovered quite quickly that placing a bet is actually pretty straightforward. Once you click on a particular sport on the far left hand side the specific matches will appear right next to it and then once you click on an event all the markets will appear to the right of that.

Then you just need to click on the price of the outcome you wish to bet on and it will appear on the bet slip on the far right of the screen, which will stay permanently so you don’t have to keep clicking back on it. You can then add your stake and click “Place Bets”.

However, it’s when you want to place a multiple bet within a specific sport that KingJ really impresses, because there’s no need to go back and forth to find different matches. Everything just stays on screen and you can click between different games and markets with ease.

Step 5: Withdraw Winnings

If you want to withdraw your winnings just click on “Cashier” at the top of the home page, click on “Withdrawal” and then pick which payment method you wish to credit your withdrawal to, add the amount and click “Withdrawal”. The minimum amount is £10 and you can withdraw to Visa debit cards, bank transfer, Paypal, Neteller or Skrill.

For your first withdrawal you will be required to provide a photo ID such as a passport or driving license, but that is standard practice for a lot of sportsbooks and is nothing to be concerned about.

However, withdrawals are subject to a £2.50 processing fee at KingJ which is a massive negative in our book, mainly because very few betting sites charge their customers to withdraw their winnings, but also due to the fact that the amount is set and not a percentage, so the people withdrawing £10 are being charged the same as those withdrawing £1,000.

For example if you withdrew £10 you would lose 25% of it, which is a worry because we reckon it might discourage bettors from withdrawing small amounts and they could end up placing more bets when they didn’t actually want to.

Another negative is that every withdrawal begins life as “pending” for three days, then it’s another day to process and anything from 1-7 days to hit your account, meaning you could feasibly be waiting 11 days to see your winnings, which is far too long as far as we’re concerned.

KingJ App

This part of the KingJ sport review will be a short one as there is no KingJ app and when we asked customer support whether there were any plans to create one, they were unable to tell us. However, looking at their sportsbook on your mobile device is a pleasurable experience as the format translates very well and matches the look of an app very closely.

Our only small gripe is that the ever-present ticker showing advertisements at the top of the screen is pretty big and constantly having to scroll beyond it to get to the main home page becomes even more of an annoyance on the smaller mobile screen.

KingJ Bonus Code

If you want to qualify for the “Bet £10, Get £30” KingJ welcome bonus you just need to enter the KingJ bonus code KS30 when depositing. In addition, some of their sports-specific welcome bonuses also require a code so it’s always worth checking their promotions page for more details.

And many other sportsbook offers also require promo codes, with the following being a selection of deals that can be found currently at some of the leading UK betting sites.

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KingJ Payment Methods

The table below provides a clear breakdown of the major payment methods currently available at KingJ. 

Banking Method Fees Min Deposit Min Withdraw Withdraw times
Debit Card n/a £10 £10 7-11 days 
Skrill n/a £10 £10 5 days
Paypal n/a £10 £10 7-11 days
Bank Transfer n/a £10 £10 6-8 days 
Paysafecard n/a £10 n/a n/a
Neteller n/a £10 £10 5 days

KingJ Pros & Cons

Our in-depth look at KingJ has enabled us to create an in-depth list of what we like and what we don’t like, so you can make as informed a decision as possible if you’re thinking of becoming a KingJ punter.

What We Like:

  • Range of Markets – There are a huge range of pre-match and in play markets, a great selection of E-Sports events and a good selection of political and entertainment wagers.
  • In Play Excellence – Extra features such as multi view makes in play betting a much more immersive experience.
  • Easy Acca Creation – The layout of the classic site makes creating multiple bets a piece of cake as there is no need to navigate to different pages to find your next selection and the bet slip is always on screen.
  • Layout Flexibility – Being able to pick from three different layout styles is a good way to tailor your betting experience to your own preferences.

What We Don’t Like:

  • Withdrawal Fees – Charging a set fee of £2.50 for each withdrawal is a big penalty for small-scale punters in particular
  • Mobile Issues – There’s no app and viewing the sportsbook on your mobile device is made more difficult by the constant presence of an advert ticker that takes up more than half of the screen.
  • Withdrawal Times – Waiting a minimum of three days and a maximum of 11 for your winnings does not compare well to the vast majority of other sportsbooks.

Bottom Line on KingJ

After some intense scrutiny the only question that remains is whether KingJ receives our royal seal of approval, and we’re pleased to report that in our opinion finding and placing bets on the site is a pleasurable experience, thanks to a user-friendly layout, a great range of sports and markets and an in play element that benefits from some unique features.

However, the £2.50 withdrawal charge is certainly a negative as most other betting sites do not charge this fee and seeing a chunk of your hard-earned winnings disappear is a bitter pill to swallow, especially if you’re a small stakes punter.

So for that reason we can’t wholeheartedly recommend KingJ, but we would certainly suggest you check out the site as there’s more than enough good things on there to potentially make you think it’s worth ignoring the withdrawal fee.

KingJ Betting FAQs

When was KingJ launched?

Is KingJ safe?

Which payment methods are available at KingJ?”

Is there a KingJ bonus for new customers?

Is live streaming available at KingJ?

About Lee Bassin

Lee Bassin is a sports betting and strategy specialist with experience writing for a number of publications during a 20-year career. An expert in football and golf, Lee also has a passion for American sport, particularly the NBA and NFL.

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