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Looking to learn how to bet online? Sports betting is now a hugely popular pastime. The excitement and potential rewards of betting on teams and players make online bookmakers increasingly common. Whether it is football, horse racing, basketball or other sports you wish to bet on, punters can find whatever they are looking for today.
On this page, we discuss everything there is to know about how to place a sports bet online. While the process is easier than ever, it is still important that beginners fully understand what is involved. We will deliver the best betting sites, as well as explaining why online bookmakers are better than high street alternatives. Before we get into how to place a bet online, the following are our top ranked betting sites for beginners.
New customers & 18+ only. Min. deposit of £/€10. Qualifying real money bet of £/€10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer credited within 48 hours. Additional T&Cs apply. Please gamble responsibly
To qualify for the Promotion, participant must deposit and place a £10 bet as their first bet on any market (excluding each way) in the sportsbook with odds greater than or equal to 1.50. Only original odds count toward the promotion. Supercharged odds do not count towards the promotion. An accumulation of smaller stakes will not count. Cashed out bets do not count towards this promotion. Only available once per customer. Rewards will be credited to qualifying participants within 48 after placing the qualifying bet
T&Cs apply. New customers, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 free bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Stake not returned. Opt-in required. 18+ BeGambleAware.org.
Open only to new BetUK.com players. Aged 18 or over. Opt-in required by clicking on the “Claim” button on the player’s “My Offers” page. Offer is available on mobile browser and app only. Offer must be claimed and qualifying bet must be made within 7 days of registration. Only bets with minimum odds of 1.5 qualify for this promotion. Qualifying bet must be a bet of at least £10. Void, cashed out, or partially cashed out bets do not qualify for this promotion. Once the qualifying bet settles 3x £10 free bets will be awarded. Free bets must be used on bets with 4 or more selections. Each selection must be at odds of 1.3 or greater. The free bets will expire seven days after they are awarded if they remain unused.
This offer can only be claimed once.
Free bet stake not included in any winnings.
Bets placed with free bets do not qualify towards the promotion.
General T&Cs apply
Min deposit £10 with promo code: GET40 • A qualifying bet is a ‘real money’ stake of at least £10 using Bet Builder • Min odds 2/1 (3.0) • Free Bets credited upon qualifying bet settlement, expire after 3 days and valid for football markets only • Free Bet stakes not included in returns • Withdrawal restrictions, payment methods, country & full T&C’s apply.
You can earn £40 in Free Bets by placing a qualifying bet. You must enter the following promotional code when making your first deposit: GET40. A qualifying bet is your first ‘real money’ stake of at least £10 at odds of 2/1 (3.0) or greater placed using Bet Builder. Bets placed using a Free Bet, Cashed Out, Voided and Permutation bets. Members making their first deposits with PayPal, Muchbetter, Paysafecard, Neteller or Skrill. Free Bets will be credited upon qualifying bet settlement; occasionally, this may take up to 72 hours after bet settlement but no longer. Once credited, Free Bets expire after 3 days. Free Bets will be credited as four separate £10 tokens.
Free Bets can only be used on football markets.
New customers residing in the UK who are at least 18 years old and who register for an account with us on any day other than Aintree’s Grand National day (15/04/2023). Register using the promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets and £10 in Free Spins (50x20p) credited within 10 hours of bet settlement. Free Bet stakes are not included in any returns. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
New customers residing in the UK who are at least 18 years old and who register for an account with us on any day other than Aintree’s Grand National day (15/04/2023). Register using the promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets and £10 in Free Spins (50x20p) credited within 10 hours of bet settlement. Free Bet stakes are not included in any returns. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
Betfred
Petfre (Gibraltar) Limited
1967
Cheshire, UK
Bet £10, get £30 in free bets
29/04/22
Bet £10, get £30 in free bets
Live-stream biggest horse races in UK & Ireland
Best possible price promise
Tips & social features: follow the biggest winners
New UK, IE & Malta customers only. 18+. BeGambleAware.org. Min £10/€10 first deposit using Debit Card. Place a bet of £10 at min odds of 1.5. Free bets expire in 90 days. Full T&Cs apply.
You must make a first deposit of at least £10/€10 in a single amount to be eligible for the new customer welcome offer.
The minimum stake to qualify for this bonus ise £10.
The maximum amount of free bets that can be awarded in this offer is £30.
Free bets will appear in your promo balance once a bet of £10 (or greater) has been placed at minimum odds of 1.5.
Free bets can be placed on all sports.
Free bets can be placed in denominations of £2, £5, or £10
Free bets that have not been used will expire 90 days after they have been credited to your promo balance.
Free bets cannot be redeemed for cash at any time.
The promotion is only open to new users making their first deposit by card.
The new customer welcome offer is strictly limited to one per individual, family, household address, email address, same payment account number, IP address or shared computer.
The offer can only be redeemed by residents of UK, Ireland and Malta only, who sign up and deposit between 16.00 BST on 26th July, 2022 and 16:00 GMT on 31st January, 2023 and are not existing SBK/Smarkets Exchange users.
This promotion cannot be used in conjunction with any other sign-up promotion.
This promotion is only available to users 18 years or older.
*New UK customers (Excluding NI) mobile only. £20 in FREE Bets (FB) as £10 in sports bets & a £10 casino bonus (CB). Min stake £10. Min odds Evs. FB applied on 1st settlement of any qualifying bet. FB 7 day expiry. 1 FB offer per customer, household & IP address only. Payment restrictions. 14 days to accept £10 CB, then active for 3 days. CB 5x wagering & max redeemable £100. Game restrictions apply. Cashed out/Free Bets won’t apply. 30 days to qualify. 18+. T&Cs apply
Place a bet of £10 or more at odds of EVS (2.0) or greater and receive £20 (£10 Sportsbook Free Bet + £10 Casino Bonus). Minimum stake of £10 and minimum odds of EVS (2.0) or greater required to qualify. All acquired free bets gained through other promotions will be removed from this offer. For multiple bets the combined odds must be EVS (2.0) or greater. Free bet will be applied as 1 x £10 free bet. The free bet will be applied within 5 minutes of the 1st settlement of any qualifying bet. Free bets cannot be transferred. Casino Bonus T&Cs: Qualifying customers will receive their exclusive £10 Casino bonus within 5 minutes of the 1st settlement of any qualifying bet. There is a wagering requirement of x5 of the bonus amount attached.
Boyle Sports
Privately Held
1982
Dundalk, Ireland
Get 50% Back As A Free Bet Up To £35 + 10 Free Spins
02/12/22
Get 50% Back As A Free Bet Up To £35 + 10 Free Spins
To activate this promotion you must deposit and stake a minimum of £10. You must place a minimum of 5 rounds during the qualifying period and 4 of these rounds must be at least half the value of your highest placed wager. T&Cs apply | 18+ New UK Customers Only | BeGambleAware.org
To activate your Sportsbook 50% Back as a Free Bet up to £35 and 10 Free Spins, simply deposit and bet on any Sportsbook markets of your choice (horse racing, football, tennis, darts etc) at minimum odds of evens (2.00) or greater. At least 3 bets (on different selections) must be placed to qualify for 50% back, 2 of which must be 50% in value of the largest bet you place. Provided you place at least 1 bet of £10 or greater at minimum odds evens (2.00) or greater you're guaranteed a £5 Free Bet and 10 Free Spins either way. Sportsbook losses are calculated from the time of your first settled bet until 23:59 the same day. Only settled bets from the first day of Sportsbook bets qualify for inclusion. Casino losses qualify separately under QuinnCasino 50% Cashback Welcome Offer. If at the end of the day (23:59) your account has losses overall, you will get 50% back as a free bet up to a maximum of £35 plus 10 Free Spins.
*New members. Offer not available 15/04/23 £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Rules & Exclusions apply. Bet Responsibly. BeGambleAware.org. T&Cs apply, 18+
Qualifying Bets must be made as a minimum £10 in one go and only the ‘win’ part of your bet will count, i.e. two £5 bets each-way (with a total stake of £10) will not be a Qualifying Bet, whereas with a £10 each-way bet (a total stake of £20), £10 would count and therefore would be a Qualifying Bet. If you make a Qualifying Bet, you may claim £20 in free bets, which will consist of two £10 free bet token(s) (“Free Bet Token/s”), subject to the requirements and restrictions applicable to Free Bet Tokens as set out below. If your Qualifying Bet is cancelled, voided or ‘cashed out’, you will not be eligible for the Free Bet Token/s in respect of that bet, but you will be able to place another Qualifying Bet.
Virgin Bet
Virgin Bet Limited
2001
Gibraltar
How We Rank Our Best Betting Sites
Some betting sites are better than others in terms of catering for beginners. Learning how to bet online can be sped up by selecting the right bookie. So, when ranking available sites, we take the following factors into account:
Safety – Whether you are new to betting or an old hand, selecting a safe betting site is a must. All sites recommended on this page are licensed by the Gambling Commission in the UK. With a number of other security features being in play, punters can learn how to bet online knowing that they are operating safely. BetUK may have only been founded in 2018, however it has developed an excellent reputation for its reliability.
Usability – Discovering how to bet online is made easier when bookies offer easy to use sites. A clever design makes browsing markets and placing bets quick and simple. All markets should be neatly listed, while other features must also be accessible in seconds. Meanwhile, pages must have been optimised for all screen sizes. 2KBet takes just a matter of minutes to get used to. Their site is simplistic in style, while still offering modern features.
Markets – When learning how to bet online, punters will discover that it is best to focus upon sports they have a good understanding of. Whether it be football, horse racing, tennis, cricket or others, bookies must cover a large number of sports. Pre-match, live and outright markets are available at betting sites too. BetUK covers 30+ different sports, while their in-play platform is substantial too.
Odds – Odds should be one of the first things in which punters consider. Prices determine how much you will make from winning bets. Available in a range of formats, odds differ between bookies. While all on this page are competitive, some perform better than others. 888Sport is one of the top bookies for odds. They regularly offer industry-leading prices, along with daily price boosts.
Bonuses – It is easy to place too much emphasis upon promotions. However, they can certainly be useful. The best bonuses come with realistic terms and conditions, as well as generous rewards. Free bets, money back specials and price boosts are among the most common promos on the web. Meanwhile, each of our recommended bookies offers some form of welcome bonus. With an attractive welcome offer and a host of ongoing promotions, QuinnBet is one of the leading operators for bonuses.
Mobile – The convenience of mobile betting attracts many. Placing bets on smartphones and tablets is hugely popular today. Sportsbooks can be accessed via dedicated apps and mobile browsers. There should be no difference in the number of available markets and features found on desktop and mobile platforms. Meanwhile, some bookies even offer specific promotions for mobile customers. Having won a host of awards for their betting app in the past, MansionBet is well worth checking out.
Support – You may not think that you will need help along the way while betting online. However, for those learning how to place a bet online, support is likely to be particular important. Online bookies deliver customer service via telephone, email and live chat in most cases. Meanwhile, many are now also active on leading social media platforms. Whether you require help placing a bet or have a technical problem, contacting members of staff should be simply day and night. With an efficient live chat feature, BoyleSports is a bookie that scores highly in this area.
Banking – In order to fund bets, punters must first deposit money. As such, they must find a payment method that meets their demands. Available options include debit cards, e-wallets, prepaid vouchers and mobile-specific platforms. The best bookies offer quick, secure and convenient payments. Those charging a fee will automatically be at a disadvantage. Deposits are instant at the vast majority of sites, while withdrawals will likely take between 1-5 days. Accepting payments via popular e-wallets PayPal, Skrill and Neteller, Betfred is a good option for punters here.
How Old Do You Have To Be To Bet Online?
For those in the UK, you must be aged at least 18 to legally place bets, both online and in high street bookmakers. When signing up with a bookie, new customers must provide a form of identification in order to prove their age. This can be a passport, driving license and household bills. Bookmakers that accept new customers without verifying your identity are unlikely to be regulated. These are to be avoided in all circumstances. In terms of additional gambling laws, punters in the UK were banned from funding their activity via credit cards in the UK from April 2020.
How To Sign Up To a Sports Betting Site
At most betting sites, signing up, depositing funds and placing bets is simple. However, for newcomers, it is important to understand the process. So, the following is a step by step guide for how to register with an online bookie. This is extremely important when it comes to learning how to bet. We have used one of our top ranked bookies as an example:
Step 1: Select Your Betting Site
Take a closer look at our list of top ranked betting sites in the UK. Take into account your preferred sports, as well as the features you require. This could include live streaming or cash out. Based on your list of demands, decide upon which bookie best meets your needs. Of course, you can sign up on more than one site if you wish.
Step 2: Register an Account
Enter the sportsbook of your chosen bookie. This can be achieved by clicking on the link on the table at the top of this page. Alternatively, enter the website into the navigation bar of your browser. Click on the “JOIN” button. Complete the registration form by entering your personal details. Verify your account by uploading a proof of identity. Login for the first time.
Step 3: Deposit Funds
Enter the cashier page of your account, before clicking on the “Deposit” option. Select from one of the available payment methods. Enter the amount you wish to deposit. For debit card payments, punters must enter their card details. Alternatively, select an e-wallet, before logging into your account via the pop-up. Confirm your payment and wait a matter of seconds for funds to show in your betting account.
Step 4: Place Bet
Browse available markets. Remember to focus upon sports that you follow closely. This will give you the best chance of beating the bookies. Search for value, adding picks to your bet slip in the process. Do your homework, looking at the news and statistics surrounding potential selections. Weigh up the available bet types, as well as the potential winnings. When happy, confirm your bet by clicking on the “Place Bet” button.
Step 5: Withdraw Winnings
Depending on the success of your bet, it may be that you have winnings to collect. Rather than having to visit your high street bookie, funds will be available in your online account immediately. Punters can then decide whether to invest in future bets or withdraw to their bank or e-wallet account to spend elsewhere.
How To Place A Sports Bet
How you bet on sports will likely depend on your strategy and objectives. However, it will also depend on the sport itself. For example, some sports come with more markets than others. Bets can be placed at as little as £0.01 on some sites, with slips being automatically updated upon selections being added. Maximum stakes will vary between both bookies and sports. However, we can confidently say that the limits set on our recommended sites will meet the demands of 99% of beginners. Let’s take a closer look at football and horse racing, the two most popular betting sports in the UK. We will then discuss how to bet on Grand National online.
How To Bet On Football Online
Football bets can be placed on leagues and cups from around the world. However, the English Premier League, Champions League, La Liga, Serie A and FA Cup are among the most popular. Meanwhile, available markets include 1×2, correct score, over/under goals, first goalscorer and draw no bet. Punters should also look out for football promotions offered by bookies. Such promos include acca insurance, price boosts, early payouts and money back specials. Finally, on some betting sites, live streaming services will make it possible to watch football matches as they play out.
How To Bet On Horse Racing
Whether it be meetings from the UK & Ireland or further afield, horse racing features heavily on most betting sites. Meetings in the UK generally feature either flat or national hunt races. Races take place daily, with all runners and riders being handed an individual price, based on form, age and the going. Terms to look out for include starting price, non-runner and ante post. Be sure to check out our horse racing guide for further information. Popular bet types include to win, each-way, forecast and tricast. Meanwhile, best odds guaranteed is offered by many online bookies. This ensures that punters claim winnings at the best possible price, regardless of when the bet was placed. Other horse racing promos include faller insurance and enhanced odds. You should not have a better understanding of how to bet on horse races online.
How To Bet On The Grand National
The Grand National is the biggest day in the betting calendar. The historic horse race takes place at Aintree, involving 40+ runners and riders. The race attracts both regular punters and other members of the general public. With some runners being priced up to 100/1, there is a good chance of coming away with winnings. The race is broadcast live on terrestrial TV, with millions tuning in. The Grand National is given major emphasis by bookies. Many promotions specific to the event will be introduced in the days leading up to the race itself.
Understanding Odds When Betting Online
Part of learning how to bet online is understanding how odds work. At our recommended betting sites, odds will likely be available in fractional, decimal and American formats. Simply put, the lower the price, the greater the chance of the result occurring will be. For example, odds of 1/9 for Manchester City to beat Burnley at home indicate just how heavily Pep Guardiola’s side are the favourites.
Betting margins vary between bookies. This is how they make money. This is something else in which punters must consider before signing up and placing bets. Punters will want to know that winning bets bring about the highest earnings. The best margins sit as close to 100% as possible. Bookies with a margin of around 110% are likely to be worth avoiding. Let’s now take a closer look at the three most common odds formats found at UK betting sites:
Fractional Odds
This is the most common type of odds in the UK. Here, a hyphen is used to display prices. Simply put, the number on the right is what is needed to win the number on the left. For example, when the odds are 5/1, a £1 bet will bring about a profit of £5.
Decimal Odds
More common across Europe, decimal odds show the amount that can be won for every £1 staked. For example, when the decimal odds have been set at 5.00, a £1 stake will once again result in a profit of £5. The calculation stake X odds can be carried out to work out the potential payout.
American Odds
Also known as moneyline odds, this format is unlikely to be used by many punters in the UK. Here, both + and – symbols are used to show the favourites and outsiders. Odds show how much can be made by placing a $100 bet. For example, a bet on the favourites at odds of -500 would require a $100 bet to win $500. Meanwhile, a $100 bet on the underdogs at -300 would result in a total payout of $400.
Live Betting
We have alluded to the popularity of live betting already on this page. Live betting, also known as in-play, simply means wagering on sporting events that have already started. Most online bookies feature dedicated live betting pages. Here, odds on events are constantly changing. Changes are normally clearly indicated, with many using red and green symbols. Some in-play markets are accompanied by live streaming.
For bookies that do not deliver a live streaming service, useful graphics and statistics are likely to be found instead. Sports including football, tennis, basketball, cricket, Esports and hockey are among those commonly associated with live betting. However, due to the nature of the sport, horse racing is not available.
Another useful feature when it comes to live betting is cash out. Some bookies offer only full cash out, while others will offer full and partial options. Cash out effectively means settling a bet early. This is a good option when punters are looking to cut losses or guarantee a profit. Punters must understand that the cash out feature must be used before the completion of the event. As you learn about how to bet online, it will become clearer as to just when to cash out and when to trust your bet.
Betting Promotions
Promotions are available to both new and existing customers in the UK. While it is easy to place too much of a significance upon such offers, some promos can be well worth taking advantage of. As well as helping to attract new customers and keep existing players happy, they can aid punters in maximising winnings and minimising losses. Free bets and bonuses are available to those signing up for the first time. Meanwhile, price boosts, acca insurance, early payouts and money back specials are among the most common ongoing promotions.
Of course, each offer comes with unique terms and conditions. T&Cs must be read before getting involved. This will mean that punters avoid any disappointment or surprises. Minimum odds, wagering requirements and maximum winnings are among the most common to consider. Meanwhile, some offers will require a promo code in order to qualify. Alternatively, punters can opt in or place a qualifying bet. Be sure to look at our favourite betting promotions available in the UK today.
Why You Should Bet Online Instead of In A Bookies
While high street bookmakers are still found in the UK, betting sites are the preferred option for most punters today. It is easy to see why online bookies are so popular, given the number of benefits on offer. Unlike in betting shops, betting sites offer promotions, including welcome bonuses. Meanwhile, features including live streaming, cash out and bet builders are also available with selected bookies.
Of course, betting online is far more convenient. Betting sites save punters a trip to their local bookie. While many enjoy the atmosphere and camaraderie of high street bookies, an increasing number like wagering from the comfort of their own home or from the stadium itself. With betting sites being safe and reliable too, it is little wonder that the number of online customers is increasing rapidly.
5 Biggest Tips When Betting Online
It is important to have a strategy when betting online. Researching available strategies will also help you in understanding better just how to bet online. However, regardless of strategy, there are some tips that are useful for all punters. The following will give punters the best possible chance of beating the bookies:
Stick to What You Know – Place bets on sports you have a good knowledge of. Football fans should wager on the Premier League, Champions League and World Cup. Meanwhile, horse racing fans will likely target the Grand National and Cheltenham Gold Cup. While the odds may be appealing elsewhere, this is likely to result in losses.
Do Your Homework – Before confirming any bet, be sure to take a closer look at the teams/players involved. With that amount of information available online today, there is no excuse to skip this step. It may be worth taking advantage of the betting tips written by experts too.
Start Small – When getting into betting, start with small stakes, rather than staking your whole budget on one bet. Placing smaller bets, on a more frequent basis, is a strategy worth considering for sure. Those who go in all guns blazing will likely come unstuck.
Be Responsible – How to bet online? Remember that betting should be about enjoyment first and foremost. Your budget should be a small proportion of your disposable income. At most betting sites, it is possible to set weekly/monthly budgets, as well as take exclusion periods. The top bookies are also associated with specialist organisations, such as BeGambleAware, GAMSTOP and GamCare.
Track Your Progress – This tip is made easy by online bookies. Punters can now easily see all past bets placed. So, it is possible to see where you have gone wrong, as well as where money has been made. This could impact your strategy for the future.
How to Place a Bet Online Bottom Line
There has never been a better time to get involved in online betting. The number of legal, reliable and potentially rewarding bookmakers available in the UK is growing quickly. In other good news, most bookies also make placing bets easy. Whether it be on desktop or mobile, punters can quickly and simply login, deposit funds and browse markets. Meanwhile, our recommended betting sites also come with a host of features and promotions. So, be sure to check out which best suits your needs, before claiming your welcome bonus in the process.
T&Cs apply. New customers, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 free bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Stake not returned. Opt-in required. 18+ BeGambleAware.org.
Open only to new BetUK.com players. Aged 18 or over. Opt-in required by clicking on the “Claim” button on the player’s “My Offers” page. Offer is available on mobile browser and app only. Offer must be claimed and qualifying bet must be made within 7 days of registration. Only bets with minimum odds of 1.5 qualify for this promotion. Qualifying bet must be a bet of at least £10. Void, cashed out, or partially cashed out bets do not qualify for this promotion. Once the qualifying bet settles 3x £10 free bets will be awarded. Free bets must be used on bets with 4 or more selections. Each selection must be at odds of 1.3 or greater. The free bets will expire seven days after they are awarded if they remain unused.
This offer can only be claimed once.
Free bet stake not included in any winnings.
Bets placed with free bets do not qualify towards the promotion.
General T&Cs apply
BetUK
LeoVegas Gaming PLC
2018
Malta
How to Place a Sports Bet Online FAQ’s
How old do you have to be to be online in the UK?
Punters in the UK must be aged 18 or over to legally place bets. In order to ensure that this is the case, bookies should ask for a form of identification in order to verify your age.
How do I know that a betting site is legal in the UK?
Bookies must be licensed and regulated by the Gambling Commission. This authority is one of the most respected in the world. They help to ensure that all gambling activity takes place legally and safely.
Which payment methods can I use to deposit into my betting account?
Available payment methods at betting sites include Visa, Mastercard, PayPal, Neteller, Skrill, Apple Pay and Paysafecard. Meanwhile, a small number of alternative payment methods can be found with some bookies. As a result, punters should find something to meet their needs when it comes to depositing and withdrawing.
Which are the most popular betting sports?
Traditionally, horse racing and football are the most popular betting sports in the UK. However, punters now have a broad range of interests. As such, tennis, cricket, basketball, Esports, snooker and UFC are among the other sports regularly wagered upon.
How long does it take to learn how to bet online sports?
Having read the information on this page, newcomers should have a pretty good understanding of how things work. Depending on which bookie you sign up with, it is possible to get to grips with things quickly. However, do not rush and take time to find your feet once registered.
James Fuller
Betting Expert
James Fuller is a sports journalist based in Bath, England. Specializing in sports and iGaming, he has worked for a variety of leading online publications in the past, including MailOnline and Coral. James also has a degree in Sport & Leisure Management from Sheffield Hallam University.
He also has a certificate in Football Communication & Digital Media from the Sports Business Institute in Barcelona, which James has used to help brands enhace their following and reputation on online platforms. With almost a decade of experience in sports writing to his name, James has received outstanding feedback from existing and former clients.