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Home » nfl

UK’s Best NFL Betting Sites in 2023

James Fuller
James Fuller
Betting Expert
Fact Checked by
Lee Astley
Updated: 25 October 2023
Disclosure
We sometimes use affiliate links in our content, when clicking on those we might receive a commission - at no extra cost to you. By using this website you agree to our terms and conditions and privacy policy.

Looking to bet on the Patriots to win the Super Bowl or the Cowboys to beat the Packers? NFL betting sites are the perfect platform for punters today. Many leading bookies now offer such markets, along with a host of additional features. Our experts have thoroughly researched available NFL betting sites, with this page delivering the best platforms for those in the UK.

Our Recommended NFL Betting Sites

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#1 UK NFL BOOKMAKER

Bet £10 & Get £30 in Free Bets for new customers at bet365

02/03/22

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Registration required. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

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22/03/22

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  • Bet Builder, BetFeed & BetFinder tools
  • Large number of in-play football markets
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9.3
4.5 Stars
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18+ New customer offer. Min deposit £10 with promo code: GET40. A qualifying bet is a ‘real money’ stake of at least £10 using Bet Builder. Min odds 2/1 (3.0). Free Bets credited upon qualifying bet settlement, expire after 3 days and valid for football markets only. Free Bet stakes not included in returns. Withdrawal restrictions, payment methods, country & full T&C’s apply. BeGambleAware

Bet £20 and Get it Back if it Loses

04/11/21

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  • Horse Racing specialist
  • Most trusted UK bookie
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9.4
4.5 Stars
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New customers only. Place your FIRST bet on any Football market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using cards will qualify for this promotion. T&Cs apply.

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*New UK customers only. This offer is valid for 7 days from your new account being registered. Min Deposit: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. Debit card deposits only (exclusions apply). Free Bet expires 7 days after credited. 18+. BeGambleAware.org. Bet The Responsible Way. Full terms apply.

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Place a bet of £5 within 14 days of signing up at Coral and claim £20 worth of free bets (4x £5 tokens). Minimum odds of 1/2, free bets are valid for 7 days, with stakes not being returned. PayPal and some other payment methods are excluded.

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18+. Play Safe. 3x £10 free bets. Free bets expire after 30 days. New customers signing up through mobile or tablet device only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad

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Receive £20 worth of free bets (4x £5 tokens) when you sign up and stake £5+ on sports markets at Ladbrokes. Free bets are valid for 7 days, with stakes not being returned, while deposits made using prepaid cards, Moneybookers, Paypal, Paysafe, Neteller or Skrill will not qualify.

How We Rank the Best NFL Betting Sites

With so many online bookies now offering markets surrounding American football, separating the best NFL betting sites from the rest is not easy. However, punters can rest assured that our opinion can be trusted. This is because we take into account the following factors when ranking NFL betting sites:

  • Safety – Regardless of the markets in question, the safety of betting customers is always the biggest priority. As such, punters can rest assured that our recommended NFL betting sites are nothing but secure and reliable.
  • Markets – NFL betting odds should not just be available on the winner of individual matches. Bets must be accepted on total points, prop markets and outrights. The best NFL betting UK bookies also deliver live betting opportunities. 
  • Odds – NFL betting sites can often easily be separated by the odds offered. Bookies take into account a number of factors when generating prices. However, punters with a good understanding of the NFL should be able to find value. 
  • Promotions – A number of online bookies introduce promotions specifically surrounding the NFL. Including free bets, price boosts, money back specials, enhanced acca winnings, such promotions can help punters to maximise profits and minimise losses. 
  • Features – Whether it be cash out, live streaming or pulse betting, additional features found on NFL betting sites can certainly add to the overall user experience.
  • Mobile – NFL betting sites must also be accessible on mobile devices. A large proportion of American Football bets are now placed on mobile. Meanwhile, some bookies will offer a dedicated betting app as an alternative. 
  • Banking – Your chosen bookie should offer a variety of payment methods, including PayPal betting. Available payment methods should also make processing deposits and withdrawals a quick, convenient and free process. Bank cards, eWallet’s and bank transfers are among the most popular online payment methods available to punters at NFL betting sites today. 
  • Support – It is important for NFL betting sites to offer good customer support also. Available through the telephone, email and live chat in most cases, support will ideally be on offer 24/7.

Most Popular NFL Betting Markets & Odds

The number of available markets at NFL betting sites has grown significantly of late. As a result, those signing up on one of our recommended sites can expect to come across the following markets, which will generally be available in decimal, fractional and American odds formats:

  • Moneyline – This is the simplest method of betting on the NFL. Here, punters must stake on which team they believe will defeat the other. For example, the New England Patriots to beat the Seattle Seahawks. Nothing but the final result will determine whether bets win or lose. NFL betting sites will calculate prices based on form, home advantage, head to head and player availability. 
  • Totals – Betting on the number of points is another popular bet for NFL fans. NFL betting sites generally offer over/under a specific figure or between a range of numbers. This is an excellent option for when teams are known for scoring touchdowns for fun or being particularly impressive in defence. 
  • Quarter/Half – Many NFL betting sites also allow their customers to bet on the score after the 1st quarter of half time. This is an appealing market for enhancing the odds when there is a firm favourite. 
  • Prop – Prop bets come in the shape of NFL draft betting, Super Bowl half-time shows and other unique events. 
  • Live – Live NFL betting markets mean that punters can bet on matches even after kickoff. Here, odds change on a regular basis, based on points being scored and other events. 
  • Future – Bets can be placed on the winner of the Super Bowl, who will finish top of the AFC and NFC and which conference the winner will come from. Such markets offer higher odds, due to the long-term nature of such bets, as well as how difficult to predict they are.

How to Succeed at NFL Betting: Strategy & Tips

As is the case when it comes to betting on tennis or staking on horse racing, punters must have a strategy when it comes to the NFL.

NFL Betting Tips

It is important to consider your budget and objectives when developing a strategy, as this will help you in being as successful as possible when operating on NFL betting sites. Meanwhile, the following NFL betting tips will also help you along the way:

  1. Home Advantage – Perhaps more so than with other sports, home field advantage plays a major role in the NFL. Visiting teams must often travel long distances, while they are greeted by partisan supporters. As such, victories on the road are certainly not easy. 
  2. Time Zones – Meanwhile, punters often fail to consider the time zones present in the US. The fact that teams travelling from the East Coast to the West Coast must play three hours later than normal often has an impact upon their performance.
  3. Homework – There is nothing worse than placing a bet on your favourite team, only to find out that their star player is missing through injury. So, before staking your hard earned cash, be sure to carry out research. This should include player availability, recent form and head to head clashes. 
  4. Playing Style– The playing style of NFL teams should impact how you place bets. If a coach is known for their flair on offence or strictness in defence, be sure to take this into account. 
  5. Keep Records – No matter what your strategy is, be sure to keep a record of your bets. Doing so will allow you to see where you have been successful and how you can potentially improve your consistency when operating on NFL betting sites. 

Bet £10, Get £40 In Free Bets

22/03/22

Bet £10, Get £40 In Free Bets

  • Bet Builder, BetFeed & BetFinder tools
  • Large number of in-play football markets
  • Live football streaming available
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18+ New customer offer. Min deposit £10 with promo code: GET40. A qualifying bet is a ‘real money’ stake of at least £10 using Bet Builder. Min odds 2/1 (3.0). Free Bets credited upon qualifying bet settlement, expire after 3 days and valid for football markets only. Free Bet stakes not included in returns. Withdrawal restrictions, payment methods, country & full T&C’s apply. BeGambleAware


Super Bowl Betting

Super Bowl Betting The Super Bowl is regarded by many as the biggest sporting event in the world. The Super Bowl is the annual championship game of the NFL, seeing the winners of the AFC and NFC going head-to-head. Attracting millions of fans around the world, the Super Bowl is also a unique event in terms of betting. While moneyline and totals bets can be placed on the game, more diverse markets are offered by many UK betting sites.

These can include anything from the number of commercials that are broadcast, the colour of the outfit worn by the half-time performer or whether the singer of the national anthem forgetting a word. Meanwhile, punters can also stake on the Super Bowl MVP and whether the president will be in attendance. 

The New England Patriots and the Pittsburgh Steelers have the most Super Bowl championship titles, with both teams having come out on top six times. Meanwhile, the Patriots also have the most Super Bowl appearances with 11. The National Football Conference (NFC) and the American Football Conference (AFC) are currently tied, with 27 Super Bowl wins each. The Super Bowl dates back to 1967, with only the UEFA Champions League Final attracting a greater worldwide audience. 

Past Super Bowl Winners

Year Winner Runner up Score
2019 Kansas City Chiefs San Francisco 49ers 31-20
2018 New England Patriots Los Angeles Rams 13-3
2017 Philadelphia Eagles New England Patriots 41-33
2016 New England Patriots Atlanta Falcons 34-28 (OT)
2015 Denver Broncos Carolina Panthers 24-10
2014 New England Patriots Seattle Seahawks 28-24
2013 Seattle Seahawks Denver Broncos 43-8
2012 Baltimore Ravens San Francisco 49ers 34-31
2011 New York Giants New England Patriots 21-17
2010 Green Bay Packers Pittsburgh Steelers 31-25

Bottom Line 

You should now have a much clearer understanding of how betting on the NFL works, as well as some of the top sites to look out for. So, if you are a long-standing American Football fan or are something of a newcomer, be sure to check out our recommended NFL betting sites for yourself, before backing your favourite teams and players from the world’s leading franchise. With games taking place weekly throughout the season, including some on UK soil, there has never been a better time to bet on the NFL.  

FAQ’s

Is betting on the NFL safe?

Yes. However, punters should stick to our recommended NFL betting sites or bookies that are licensed and regulated in the UK. Doing so will mean that no issues surrounding security arise. Features including Secure Socket Layer (SSL) encryption, firewalls and passwords help to keep users safe at all times.

How do NFL betting sites work?

NFL betting sites offer a range of markets surrounding games. Punters can back their favourite teams for victory, as well as totals, prop and outright markets. NFL betting sites often also deliver a host of additional features, including live streaming and cash out. Punters can choose how and when they take advantage of such offerings.

What is the most popular NFL betting market?

Moneylines. This is simply betting on which team will win an upcoming game in the NFL. This is also the market we recommend for those new to NFL betting sites.

Can I place bets on the NFL using my mobile device?

Yes. The majority of NFL betting sites work well on mobile devices. Meanwhile, some bookies offer iOS and Android users dedicated betting apps. Either way, it is more than likely that bets on the NFL can be placed when away from your desktop

Can I watch NFL matches live online?

Yes. Some NFL betting sites offer a live streaming feature. This means that punters can watch the action as it unfolds. A small stake or funded account is generally required in order to gain access.

Which is the best bookie for NFL betting?

We recommend bookies that are safe, reliable and jam-packed with markets and features. However, selecting which is the best for NFL betting is not easy. The best fit for you will be the bookie who best meets your demands in terms of markets, odds and additional features.

James Fuller
James Fuller
Betting Expert

James Fuller is a sports journalist based in Bath, England. Specializing in sports and iGaming, he has worked for a variety of leading online publications in the past, having first created content for safebettingsites in 2020. James also has a degree in Sport & Leisure Management from Sheffield Hallam University. He also has a certificate in Football Communication & Digital Media from the Sports Business Institute in Barcelona, which James has used to help brands enhace their following and reputation on online platforms. With almost a decade of experience in sports writing to his name, James has received outstanding feedback from existing and former clients.

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