The English Premier League (EPL) is arguably the most followed football league in the world, but is struggling to create a fanbase in the USA. According to data presented by Safe Betting Sites, 49% of Americans surveyed identified as ‘not a fan’ when asked about the English Premier League and an additional 34% indicated that they ‘never heard of it.’
Nearly Half of Americans ‘Not a Fan’ of The EPL; Over a Third ‘Never Heard Of It’
The EPL has a global fanbase and in recent years it has tried to grow its influence in the USA. More EPL games are shown on American TV than ever before and three of the biggest clubs in the league; Manchester United, Liverpool, and Arsenal are even owned by American owners.
Despite the EPL”s growing presence in America, it is still struggling to build a strong following. In an April 2021 survey of over 2000 American adults, 49% indicated that they were not fans of the EPL. An even more troubling stat for the EPL is that a further 34% indicated that they have ‘never heard of it.’
Even among those who identified as being an ‘avid sports fan’, 44% did not identify as fans of the EPL.
Nearly Half of Gen Z Has ‘Never Heard’ of The EPL
In terms of generations, more than half of both GenXers and Baby Boomers did not identify as fans of the support. Nearly half or 46% of GenZers claimed to have ‘never heard’ of the EPL, a stat that does not bode well for the league’s future popularity.
Rex Pascual, Sports Editor at Safe Betting Sites Canada, commented:
“Despite football being the most popular game in the world, the EPL is struggling to leave a mark among American sporting fans. Entering a market that already has sporting behemoths such as the NFL and the NBA means that there is still a long road to travel before the EPL reaches a significant share of the sporting fanbase in the USA.”